The Power of Data Analytics When Applied To Your Social Media

Social media platforms are very powerful tools that can be used to promote your business, generate sales and attract new customers, but to make your efforts more effective and to measure your success, you need to apply data analytics. In a nutshell, data analytics in business is the process of examining data sets (sometimes large…

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Growing Your Business with Data Analytics

If you are in the business of selling, whether you are just starting as an entrepreneur or have years of experience up your sleeve, you can help your business grow by harnessing the vast potential of business intelligence or data analytics. Naysayers might say that businesses can still survive even without data analytics but through…

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Digital Marketing Strategies That Will Make Your Brand Stand Out This Year

Digital marketing is dynamic.  Marketing tactics and strategies continue to evolve, resulting in the emergence of new ways to reach a broader audience and potential clients. During consultations with clients, I always remind them that they should remember their marketing fundamentals – reaching out to your target audience and expanding your market through your brand’s…

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The Real Cost of Setting Up Your Blog

So you’ve finally made the decision you’re going to blog for your business. But you’re concerned about what it’s going to cost you to get this entire thing together. That’s totally understandable. You have a business to run. You probably have inventory to purchase, you have other marketing costs currently running. So you want to…

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4 Essentials to Social Media Success

I’ve seen quite a few articles floating around the internet about what makes for a good social media plan. The best I’ve seen actually comes from Digital Marketer’s Certification Program. To be frank they are not thinking of just social media, but they’re putting your social success in terms of good business sense. Social Media…

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Fасеbооk Small Business Mаrkеting Strаtеgу

  With the аdvеnt оf ѕосiаl mеdiа, it’ѕ bесоmе роѕѕiblе fоr ѕmаll buѕinеѕѕеѕ tо gаin соnѕidеrаblе trасtiоn оnlinе withоut hаving tо invest thоuѕаndѕ оf dоllаrѕ in mаrkеting. With аn еffесtivе Facebook mаrkеting ѕtrаtеgу, ѕmаll buѕinеѕѕеѕ can get in front оf thеir tаrgеt dеmоgrарhiс and, whаt’ѕ mоrе, build lаѕting relationships with thоѕе nеw сuѕtоmеrѕ. With thаt…

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How to Create a Killer Lead Magnet for Your Blog

What’s a lead magnet you ask? It’s that little bit of “trickery” that, when used correctly, can help you turn readers into customers at a profit. So why do you need a lead magnet? Because if you’re like most bloggers you’ve realized that you’re blogging, day in day out and not just getting any sales from this blogging…

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