It’s always easier to “see” your data than to read it in spreadsheets. Seeing your data is just the first step in understanding what decisions are needed to be made in order to operate a profitable and efficient business. Data visualization is a general term that describes any effort to help people understand the significance of data by placing it in a visual context. Patterns, trends and correlations that might go undetected in text-based data can be exposed and recognized easier with data visualization software.
Competitive Research and Analysis
Understanding your position with regards to your competitors is another important aspect of Business Intelligence. It is an assessment of the strengths and weaknesses of current and potential competitors. This analysis can provide both an offensive and defensive strategic context to identify opportunities and threats.
Development of Data Structures
Some data is more difficult to manage than others. Our Data Specialist will do all the technical work required to create ready to use Data sets for more in depth analysis.
Data Analytics Training
Do you have a team that’s ready to learn how to utilize BI Tools like Tableau Software to manage your internal data, create dashboards and do further marketing analysis?
Check out our training opportunities.
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